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E-Business

Power Up Sales With Promotional E-Mail

When done right, promotional email captures customers' attention and drives them to action.†Here's how to make it work for your business Looking for an easy way to increase sales?...

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E-Business

Promoting your E-Book

For a small business owner, e-books offer an opportunity to enhance your credibility and industry standing; cross market to increase traffic to your website; and create a product you can use as a...

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E-Business

REAL email marketing

In a recent poll conducted by Australian email marketing software provider, Interspire, over half of respondents expressed a negative opinion of email marketing, with 36% citing 'spam' as the...

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E-Business

Spam Report

Imagine that someone hijacked your personal Webmail account without your knowledge. Now imagine that this person pretends to be you, and begins to send emails requesting financial assistance to...

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E-Business

Tame the Email Beast

If you're not careful, half your day can vanish down your inbox's throat!  A survey of almost 600 professionals showed two-thirds of them spent 2-6 hours per day just on email.  And...

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E-Business

Tweet Etiquette

Every conversation has rules. We know not to interrupt someone when they're talking. We know not to use bad language when we talk. We know not to talk too loudly.Exactly the same is true for a...

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E-Business

Back Up Your Email Newsletter With a Great Sign Up Feature

You might have a brilliant email newsletter but if you don’t have an efficient sign up feature on your website you won’t have any customers to send it to.The thing to keep in mind is that...

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E-Business

Do's and Don't for Designing an HTML Email

How are your emails faring? Do they look dynamic and eye catching? Or are you still writing plain text emails that are begging to be deleted the moment they arrive in someone’s inbox? There...

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E-Business

E-Newsletter Design Guide

You’ve been collecting customer email addresses for a while, but haven’t quite made the time to design your first customer newsletter. The good news is that it’s not very hard to...

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E-Business

Email List Building

Want to get better results from your email marketing efforts and grow your email list? Here are the elementary steps of list building, as well as some more creative ideas. The Basics When you...

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